Papers & Presentations

Atoms frequently share what they know in journals, at conferences, and in classrooms.

Business Model Canvas Workshop

Presented by
Presented at
Business + Tech: Fintech Challenge
February 3, 2023
Additional Presentations:

University of Michigan's Ross School of Business

Written in
Business + Tech: Fintech Challenge
February 2023

A business model describes the rationale of how an organization creates, delivers, and captures value. At the heart of the model is the value proposition. 22 teams of students gathered to define the value proposition of their fintech startup in a collaborative, rapid-fire workshop.