Reducing project sales time for countertops fabricators

client bio

Moraware makes software for countertop fabricators to manage scheduling, job tracking, and inventory. Their tools simplify daily operations, improve organization, and support growing businesses in the countertop industry.

Industry:
Moraware’s two web applications enable users to create project layouts, track inventory, generate quotes, and oversee client relationships. Since their launch, both products had seen incremental updates but they needed a major visual refresh. With increased usage on mobile devices, Moraware hired Atomic Object to perform a responsive redesign to enhance its platform’s usability.
3
Atoms
worked together on this project
9
Years
average team-member experience
100
Percent
team members based in U.S.A.
100
Percent
hold at least an undergraduate degree
80% increase

in user adoption on mobile devices.

50% reduction

in navigation time for key tasks.

100% compatibility

maintained across all device generations.

Client Outcomes

“Systemize and CounterGo are live products with many different types of users, so we had tight constraints. But Atomic’s design improved them dramatically—they're easier to use and much more beautiful.”

Ted Pitts, Founder

A Mobile-Friendly Experience for Countertop Fabricators

Atomic Object provided a full visual redesign of Systemize and CounterGo, ensuring a responsive experience optimized for tablets. The new design improves usability, featuring efficient space utilization, intuitive navigation, and color choices that reduce eye strain. The updated UI remains backward compatible, supporting users across various device types and generations.

Project deliverables
Responsive Web App Design
UI/UX Improvements for Mobile & Tablet
Front-End Development Enhancements
Compatibility Testing Across Devices
Interaction Design Refinements

Technical Innovation

See how our development team implemented this project's requirements.
tech stack
JavaScript/ECMAScript
JavaScript/ECMAScript
CSS/SCSS/Less
CSS/SCSS/Less
HTML
HTML
platforms

web

mobile

desktop

embedded

cloud

Mobile-Optimized UI for Enhanced Field Usability

The redesigned Systemize and CounterGo interfaces prioritize tablet users, with touch-friendly navigation and scalable layouts that adjust seamlessly to different screen sizes.

Backward Compatibility Across Device Generations

Ensuring accessibility for all users, the new design maintains functionality across older desktops, modern tablets, and mobile devices without compromising performance.

Efficient Use of Screen Space and Color for Improved Readability

The interface leverages inviting color schemes to reduce eye strain while optimizing spacing and hierarchy for faster, more intuitive task completion.

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4.9
out of 5 rating on Clutch.co
24+
Years in business
300+
Products built for clients
200+
Custom Software Clients
4
Regional offices to serve U.S. clients
100+
Full-time, U.S. - based consultants