Helping users find their way out of debt faster
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GreenPath Financial Wellness is a national nonprofit that supports people in their path towards healthy finances. They have spent 60 years guiding people through financial crisis with branch offices throughout the United States.
Client Outcomes
“The impact of the visual design has far exceeded my expectations. It is truly motivating people to stick with the program—and to share their success with other people.”
Motivating Clients with Clear Financial Progress
Through user research, Atomic discovered that DMP clients often struggle with confusion and stress when starting their plans. The new web portal provides transparency, motivation, and clarity, helping users stay committed to their financial goals. The portal’s design centers around personalized progress tracking, encouraging messaging, and real-time support. Clients receive timely updates on their repayment schedule, actionable next steps, and milestone rewards, all aimed at increasing engagement and retention.
Motivational Dashboard with Personalized Insights
The web portal’s dashboard was strategically designed to answer the three most common client questions: When is my next payment due? What tasks do I need to complete? How long until my debts are paid? By structuring the interface around these concerns, the platform enhances usability and client confidence.
Secure Middleware Server for API Integration
GreenPath had security concerns about exposing their API to a public-facing web app. To address this, Atomic developed a secure middleware server, allowing GreenPath to publish data from their CMS into the infrastructure of the single-page web app without compromising security.
Collaborative Agile Development for CMS Integration
GreenPath’s internal team updated their backend CMS while Atomic focused on the frontend and API connectivity. Both teams worked closely to resolve technical challenges, ensuring a smooth integration and responsive user experience.
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